As Poi Team, we’re very happy to solve this problem via beacon technology. Because, My Walk Pal enables the visually imparied to walk freely at…
Gökhan Meriçliler, founder & CEO of Poi had been honoured as “Young Retail Entrepreneur of the Year” finalist at one of the most prestigious World…
Sustaining customer loyalty in the beauty and cosmetics industry isn’t pretty; it’s a constant challenge. Given the growing competition, voluminous number of products, and array…
Despite their love of and ease within the online world, today’s young people are not exclusively virtual shoppers, glued to their screens throughout the purchase…
Ford dealers soon may have another way to draw buyers into their showrooms: beacons. The U.S.-based automaker is set to begin a pilot program that…
Tesco has partnered with Unilever to roll out iBeacon technology to 270 Tesco stores. The tech works by triggering exclusive offers and discount coupons to consumers…
For the first time ever Microsoft is showing us how technology could change how we shop in stores. The Microsoft Retail Experience Center in Redmond…
Whether it’s a simple welcome message, a coupon or a promotion, retailers are increasingly trying to engage customers by communicating with them via their downloaded…
The Purple Apple Awards are the only awards that recognise and reward effective shopping and town centre marketing within the UK retail property sector. At…
The retail industry is rife with digital innovation and organizational change. Consumers— drawn to the ease and convenience of always being just a click away…
At last month’s NRF Big Show, Panasonic System Communications Co., a division of Panasonic Corp. of North America, drew a great deal of attention for…